Posted in new media thoughts

War on food: Amazon, Google, Uber or anyone else?

The Internet of things is showing the ambition to connect everything, while we have learnt to take it for granted. One of the latest trends is delivering foods, ranging from snacks to fresh vegetables to all imaginable groceries. By pressing the button on a mobile App, consumers can just wait for the fresh iced vegetables or hot cuisines arriving outside the door.

Giant companies have successively entered this promising market. Amazon burst out its fresh business from 2013 onwards, and reached to New York, Seattle and other cities in recent 2 years. Traditional supermarkets, such as Safeway in western and central United States, also launched online delivery service. Much surprisingly, even Google has tested its express service in two US cities recently, and expanding next-day delivery in midwest. Continue reading “War on food: Amazon, Google, Uber or anyone else?”

Posted in gossips, new media thoughts

Gossips on using WordPress and social media

After using WordPress for several months, and taking half of the New Media Program in CUHK, some thoughts have come to mind. Just list a few on blog and social media consumption nowadays.

  1. To introduce traffic to blog page, I have tried to add links as much as possible. The links contain original URLs of the graphs or statistics cited, together with my social media and personal portal websites. Hope to raise the SEO to a small extent. 😛
  2. The experience of using WordPress is like managing a website on my own, for I can tracking the visitors and traffic data. This is really interesting and can enhance enthusiasm of continuing blogging.
  3. The pre-created moulds and prototypes of website design is amazing and easy to use, which is a shortcut of creating a sophisticate page. Also there is a wide range of customised aspects, encouraging to explore further and demonstrate personal characteristics. Continue reading “Gossips on using WordPress and social media”
Posted in new media thoughts

New York Times steps into VR, a good way to develop readership?

As the most reputed media company around the world, the New York Times has taken a step into virtual reality in early November, exploring an innovative way of storytelling. Through NYT VR, users are able to watch news videos panoramically by moving the smartphone, or with a Google Cardboard viewer to better enhance the experience.

Although this trial is expected to win applause, comments from users actually tend to be negative. Most complaints come from user experience, either a sickness of headache, or technique problems of false display and bad compatibility for iPhone 6 plus. Meanwhile, despite of the superficial problems, further challenge lies in how to make technology just a contributor to journalism, rather than stealing most attentions of a story itself. Continue reading “New York Times steps into VR, a good way to develop readership?”

Posted in new media thoughts

New philosophy of online luxury retailing, how to be the winner?

Will you spend a thousand dollar on a website, buy a luxury good without even touch it, then wait for a week for delivery?

Bruno Pavlovsky, the fashion president at Chanel, said “no” a few years ago, for he believed fashion should be touched, understood and experienced. However, when luxury goods meet with technology, the philosophy of selling and buying has already changed.

2015 has witnessed a series of big events in online luxury retail. Yoox and Net-a-porter, two major players in global market have decided to merge. Traditional luxury brands such as Fendi and Chanel, who were always reluctant to launch online selling, have announced to step into e-commerce by 2016. In China, e-commerce platforms like Tmall and JD have extended their cooperation with global luxury brands, along with multiple small and medium-sized companies constantly entering the market. Continue reading “New philosophy of online luxury retailing, how to be the winner?”